Succeeding in Business

Robin Inderpal Singh
MBA-IB, PCTE Ludhiana (Punjab:India)-142 021
----- an article based on an interview with Mr. Naresh Mehta, CEO, SD Industries, Khanna
Establishing or running a succeessful business warrrants serious attention to a wide range of aspects such as human resource managemnet, technological endeavours, customer relations, professional education, market analysis and above all self-innovations and discipline. One has to attend the market needs in a highly responsible manner in terms of quality/quantity parameters, uniterrupted supply and cost factors. Identification of the gap areas in any business is very important factor to determine the market needs and undertake associated initiatives. Some times the State and Central Government policies seem to be a bit unfavourable for accomplishing the proposed goals of production and supply. Under such circumstanecs one needs to be a bit skillful in management aspects...... while in Rome do as Romans do. In order to establish your identity as a trend setter in the business spheres, you must get ready to face the odd challenges also. Sometimes you may have to face the insuffient supply of raw material owing to natural calamities like delayed/ insufficient rain, crop diseases or pest attacks. The associated manpower working under your supervision needs to be handled with an objective of optimising the use human resource at one hand and maintaining their high spirits on the other. The errant fellows need to be considered in a mutually communicative and considerate manner. An indifferent temperament towards employees may prove detrimental to the entire set up. The power of decision making should be decentralized so as to outsource the maximum available expertise. In other words there should be "collective thinking and individual responsibility".The technological advancement and upgradation coupled with professional education helps to manage the things in a better way. An interface with the newer relevant techniques and technological advancement in the business make the things feel more confident and competent. Above all a sound mental and physical health forms a resistant platform to execute all your plans and achieve what you dreams.